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22 October 2024 Volume 18 Issue No:90
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MAM | Marketing

UltraTech Cement Q2 performance sees sluggish growth amidst rising costs
In a landscape where construction and infrastructure development are vital to economic growth, UltraTech Cement Limited finds itself navigating turbulent waters. On 21 October 2024.
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MAM | Marketing

ASCI to host global summit for Ad self-regulation in Mumbai
The Advertising Standards Council of India (ASCI) is set to host the International Council for Ad Self-Regulation (ICAS) Global Summit from 17 to 21 March 2025, in Mumbai.
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MAM | Media and Advertising

Upasana Naithani joins FCB Kinnect as SVP (West)
FCB Kinnect has announced the appointment of Upasana Naithani as senior vice president (west). This appointment highlights the agency's commitment to broaden the expansion strategy for the Western market.
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MAM | Media and Advertising

Flipkart promotes 'Minutes' with its 'Thank You' campaign
Flipkart Minutes discovered an amusing coincidence in its competitors' marketing strategies. Many quick commerce giants have been promoting their delivery services with phrases like "Get groceries in minutes" or "Get pet supplies in minutes,".
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MAM | Media and Advertising

Tribes Communication wins big laurels at Dragons of Asia 2024
At the 24th Dragons of Asia 2024 Awards on 18 October in Kuala Lumpur, Tribes Communication, a marketing communications agency, was named India's top agency and ranked second in Asia.
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Press Releases
» Gargi launches 'Minimalist Diwali Glow' collection for festive elegance
» NPCI offers essential tips to prevent digital payment fraud this Diwali
» Collective Artists Network & Pinterest create one lakh shoppable pieces for Myntra campaign
More News From Indian Television
Eggfirst launches brand campaign for Reid & Taylor with Vicky Kaushal
Reid & Taylor has launched its latest campaign, 'Man on a Mission,' with Bollywood superstar Vicky Kaushal as the face of the brand.............Read More...
We rely on multiple data sources to create personalised marketing strategies: Ravinder Varma
Leveraging AI for hyper-personalised marketing has become essential for brands aiming to enhance customer engagement and loyalty...................Read More...
Gemba Capital strengthens advisory board with Somak Ghosh's expertise
Gemba Capital enhances its advisory board with the addition of Somak Ghosh, a seasoned banking and investment management expert................Read More...
More News From India
» Flipkart Minutes turns competitors CTA into a funny ad
» Godrej & Boyce achieves top TV ad volume share in durables: TAM report
Source: ET Brand Equity
» Viva ACP Appoints Superstar Anil Kapoor as Brand Ambassador, Marking a New Era in Cladding Innovation
» Celeb-bait ads make Meta turn to facial recognition tech to combat scams
Source: BS
» YouTube starts testing Premium Lite subscription for those who don't like many ads but can handle a few
Source: Indian Express
» Global ad agency consolidation fuels rise of nimble independents in India's advertising landscape
Source: FE
» Shabana Azmi Recalls Mahesh Bhatt Did Not Have A Script For Arth: 'Shooting Was Very Ad Hoc...'
Source: News18
» Why Russia's Putin is seeking help from North Korean leader Kim Jong Un
Source: ET
» How Shah Rukh Khan drove Hyundai into the hearts and minds of millions of Indians
Source: CNBC TV18
» Ad review: Stealing the spotlight with sartorial elegance
Source: Live Mint
» Ad group Publicis raises revenue forecast again as targeted ads fuel growth
Source: Reuters
More National News
» With AI, The Ad Industry Has A Responsibility To Marketers And Society
» Navigating The Risks Of Third-Party Data In Ad Tech
Source: Forbes
» Who is @digital_chadvertising, the ad industry's self-appointed memelord?
» News media is on life support – advertising can revive it
Source: The Drum
» Marketing Leaders Discuss Media Envy Phenomenon, How Brands Can Create Distinct Presence
Source: Variety
» Meta to use facial recognition technology in fight against celebrity investment scam ads
Source: The Guardian
» Why are ABC viewers being forced to see a graphic anti-abortion ad?
Source: Washington Post
» Meta tests facial recognition for spotting 'celeb-bait' ads scams and easier account recovery
Source: TC
» TV ad claims NY's Prop 1 ballot measure will aid illegal immigration, non-citizen voting
Source: NY Post
» S&P: TV-Station Advertising To Grow 14% to $24.95 Billion in 2024
Source: TV Technology
» How marketers should advertise to mobile gamers during the holidays | Unity
Source: VB
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