You've got to hand it to the outdoor medium. It allows for great advertising, sometimes even cheeky messaging.
Take a look at how each of these three advertisers are feeding off the communications of each other on top of a road tunnel.
One plus one sometimes equals two and a half, and not just two. That's something that entertainment and martech outfit Collective Artists Network and its offshoot martech outfit Galleri5 are banking on.
It's go health on its mind, and now in its pocket. Innocean India, part of the global Innocean Network, has secured the consolidated media mandate for healthcare provider Narayana Health.
Adani Wilmar Ltd, a leading food & FMCG companies, commemorates 25 years of Fortune Foods with a unique logo that reflects the brand's commitment to home-cooked meals and its iconic message.
From Hindustan Unilever to Abbot. That's the leap marketer Ramya Venkat has taken. She has joined the pharmaceutical and health care company as director integrated marketing.
Omnicom Media group has signed up Varuni Vij as vice-president from this month. Vij has a large part of her 16 years of working in media agencies.............Read More...
With limited purses at their disposal, some of the team managements moved cautiously while making their purchases on day two of the IPL2025 mega auction at the Abadi Al Johar Arena in Jeddah, Saudi Arabia................Read More...
