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26 July 2024 Volume 18 Issue No:30
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MAM | Marketing

"Greenpanel sets itself apart by focusing on building a strong consumer-facing brand": Arvind Joshi
Greenpanel, the largest manufacturer of wood panels in India, is redefining its market strategy with a blend of innovative marketing and strategic partnerships.
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MAM | Marketing

Warner Bros. World Yas Island unveils branded aircraft with Etihad Airways partnership
Warner Bros. World Yas Island, Abu Dhabi, the Middle East's indoor theme park, is thrilled to announce a groundbreaking extension to its partnership with Etihad Airways, marking a monumental milestone in the theme park's history.
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MAM | Marketing

Disney Consumer Products in India teams up with brands and retailers
To celebrate the release of Marvel Studios' 'Deadpool & Wolverine', Disney Consumer Products India has collaborated with 25 brands across apparel, accessories, food and beverage, and technology to launch an array of themed merchandise locally.
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MAM | Marketing

Panasonic's authorized Direct-to-Consumer platform witnesses 160 per cent surge in visitors since launch
Panasonic Life Solutions India achieved a milestone as its authorised Direct-to-Consumer (D2C) platform becomes one of the fastest-growing in consumer electronics and appliances sector in India.
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MAM | Marketing

MICA and WebEngage introduces new course 'Tech Tonic'
With brands shifting their focus to retaining existing customers instead of acquiring new ones, retention marketing and consumer tech has climbed up the priority list for marketers and media managers.
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Press Releases
» Cricket Betting Sites: Top Sites in India
» PVR responds to disgruntled customer's complaint with F&B schemes
» The Intersection of Virtual Reality and Tourism: Redefining Travel Experiences
» Expansion of Oxford Business College Sparks Job Growth with 150 Lecturer Roles
More News From Indian Television
Metro Brands Ltd appoints Nandadeep Jayakar as Foot Locker India's business head
As India edges closer to the launch of the first Foot Locker stores, excitement among sneaker heads and sports enthusiast continues to increase...........Read More...
Navigating the digital landscape: Marketing insights for fintech startups
India's fintech industry is seeing a significant change, driven by advanced technological breakthroughs, forward-thinking government legislation, and changing customer tastes.............Read More...
Shubman Gill & Preity G Zinta are set to revolutionize the Indian fitness market with DRIVE FITT
DRIVE FITT, a groundbreaking 24/7, member-based, world-class gym facility seamlessly integrating the world of cricket and fitness launches in India............Read More...
More News From India
» HDFC Life helps parents secure their child's future in new ad
» Disney, Warner Bros launch streaming bundle with ad-free plan for $30/month
Source: ET Brand Equity
» Salman Khan dropped as Thums Up brand ambassador
» Winning ads have been created keeping the award jury in mind
Source: Live Mint
» Regional print media companies to experience 8-9% revenue growth in FY25: Crisil
» Netflix updates its membership model: Cancellations, new ad options and more. Here are the details
Source: ET
» Ad revenue to lift vernacular print media revenue 8-9% this year: Report
Source: New Indian Express
» Out of home advertising: More than that meets the eye
Source: FE
» Google's Q2 Financials: Ad Revenue Up 11.13%, Total Revenue Grows by 13.5%
Source: Medianama
» Regional print media to grow 8-9% from ad revenue, lower costs: CRISIL
Source: BS
» Learn English At Liquor Store? This Madhya Pradesh Ad Draws Backlash
Source: News18
More National News
» ITV's ad revenue jumps 17% with assistance from the Euros
» 'We choose freedom': Kamala Harris campaign launches first ad
Source: The Guardian
» Nexxen adds CTV tools to tap into political ad market growth
» Why DSP technology isn't the future of TV advertising
Source: Digiday
» Kamala Harris launches first ad showing Trump mug shot
Source: NY Post
» Future Forward launches a $50 million pre-convention ad blitz for Harris
Source: Washington Post
» How brands can close the gap between gen AI expectations & reality
Source: The Drum
» Nielsen's Gracenote Enters Contextual CTV Ad Business
Source: TV Technology
» Six Olympics Advertisers to Sponsor Commercial-Free Hour of NBC Coverage
Source: Variety
» Club for Growth-affiliated group launches ad targeting Gallego on crime
Source: The Hill
» Google Parent's Ad Sale Growth Slows as AI Investments Soar
Source: WSJ
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