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02 July 2024 Volume 18 Issue No:12
Resources | Legal And Policies
Industry leaders embrace transparency with new Self-Declaration Certificates in advertising The recent Supreme Court mandate for Self-Declaration Certificates (SDC) in advertisements, effective from 18 June 2024, marks a significant step towards promoting transparency, accountability, and consumer protection in advertising practices. Read More...
MAM | Marketing
EaseMyTrip signs MoU with Uttar Pradesh EcoTourism Development Board EaseMyTrip.com, an online travel tech platform has signed a Memorandum of Understanding (MoU) with Uttar Pradesh EcoTourism Development Board (UPETDB) under the Government of Uttar Pradesh, in charge of executing promotional and tourism activities. Read More...
MAM | Media and Advertising
Ghantaa launches a new meme campaign for Shaadi.com Speaking about one such brilliant digital marketing move, we couldn't help but notice what a popular meme and news page on Instagram named Ghantaa has been doing recently with the ever-so-famous matrimony and matchmaking app Shaadi.com. Read More...
MAM | Marketing
Learn what's inside Coca-Cola's T20 kit with Consortium Gifts As the ICC T20 World Cup 2024 gets closer, the excitement is not just about the cricket matches. Coca-Cola, a big name in the beverage industry, has partnered with Consortium Gifts, the official merchandise partner, to make the event special for fans. Read More...
MAM | Media and Advertising
Inderniel Shivdasani joins Pepperfry as head of strategy and investor relations Pepperfry, an e-commerce furniture and home decor company, has announced the appointment of Inderniel Shivdasani as head of strategy and investor relations. Read More...
More News From Indian Television
Ampverse DMI appoints Sona Mazumdar as general manager Ampverse DMI, a leader in the gaming and entertainment sector, has announced the appointment of Sona Mazumdar as the head of its newly launched marketing solutions unit targeted to revolutionize the Indian Gaming market........Read More...
Disney Star onboards eleven sponsors for Wimbledon Championships 2024 As the 2024 Wimbledon Championships commences today, Disney Star announces an impressive lineup of sponsors for the world's oldest and most prestigious tennis tournament.......Read More...
Tredence elevates Rekha Nair to chief human resources officer Tredence, a data science and AI solutions provider has promoted Rekha Nair to Chief Human Resources Officer (CHRO) effective 1 July 2024.......Read More...
More News From India
» Neeraj Chopra demonstrates resilience and 'zidd' in new ad » Wild stone code's ad changes men's sunscreen game 'sundamentally' Source: ET Brand Equity » Shaadi.com launches ad campaign for exclusive VIP matchmaking service called VIP Shaadi.com » How are in-game audio ads taking forward the 'immersive' factor of advertising Source: Financial Express » Epson India signs Rashmika Mandanna as brand ambassador » Pepsi ropes in Ranveer Singh as brand ambassador Source: Live Mint » European Union accuses Facebook owner Meta of breaking digital rules with paid ad-free option Source: New Indian Express » EU accuses Meta of breaking digital rules with paid ad-free option Source: ET » EU accuses Facebook owner Meta of breaking digital rules with paid ad-free option Source: Zee Biz » Team India's victory in T20 World Cup likely to boost ad revenues further Source: BS
More National News
» Meta accused of breaking EU digital law by charging for ad-free social networks » Beer advertisements shown to kids during streamed TV programs like Lego Masters Source: The Guardian » Biden's New Post-Debate Ad: 'When You Get Knocked Down, You Get Back Up' » Meta's Ad-Free Subscription Violates Competition Law, E.U. Says Source: NY Times » Meta Hit With EU Charges Over Targeted Advertising Source: WSJ » Eli Lilly expands 'Get Better' ad campaign to cover skin disease health equity Source: Fierce Pharma » How brands can use sporting events to score new audiences Source: The Drum » E.U. says Meta's 'pay or consent' ads violate competition law Source: Washington Post » How programmatic is opening up the Olympics to advertisers Source: Digiday » EU says Instagram's paid ad-free option breaches rules Source: BBC
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