Click here to View in Browser 19 July 2024 Volume 18 Issue No:25 MAM | Media And Advertising Lodestar UM collaborates with LGBTQIA+ owned businesses for impact day Lodestar UM, the India unit of UM, a global media agency network of IPG Mediabrands, has announced its participation in the seventh global Impact Day, under the theme, "ONE Day, ONE UM, ONE Better World." Read More... MAM | Media And Advertising VT Markets releases first-ever ad campaign in South Asia VT Markets has announced the launch of its first-ever video ad campaign in South Asia. Titled "Trading can be easy", the ad features the many different benefits of the Sydney-based broker set against familiar local scenes. Read More... MAM | Media And Advertising Anuj Poddar to step down from Bajaj Electricals Bajaj Electricals Ltd announced on 17 July that managing director & CEO Anuj Poddar will step down from his position, effective 30 September 2024. Poddar has decided to leave the company to pursue an external opportunity. Read More... MAM | Media And Advertising MTV introduces #TuchchVichaar campaign MTV introduced the #TuchchVichaar campaign in celebration of Pride Month. This innovative initiative aims to normalize acceptance of the LGBTQIA+ community through a powerful short film and dynamic social media strategy. Read More... MAM | Media And Advertising IndianOil partners with Ultimate Table Tennis as title sponsor Ultimate Table Tennis (UTT), a table tennis league, has prolonged its partnership with IndianOil as the title sponsor for the forthcoming season. Read More...   Press Releases » Cricket Betting Sites: Top Sites in India » PVR responds to disgruntled customer's complaint with F&B schemes » The Intersection of Virtual Reality and Tourism: Redefining Travel Experiences » Expansion of Oxford Business College Sparks Job Growth with 150 Lecturer Roles More News From Indian Television The power of local influencers in boosting hospitality brands Imagine walking into your favorite neighborhood café, the aroma of freshly brewed coffee taking over you. As you wait for your order, you spot a familiar face from Instagram - your favorite local influencer is sitting nearby, taking shots of the latest menu item............Read More... JSW launches campaign celebrating Indian athletes With the Paris 2024 Olympic Games around the corner, JSW Group has reignited its long-running and hugely successful campaign - Rukna Nahi Hai – with the launch of a brand-new film..........Read More... The future of Olympic advertising: Leveraging GenAI for personalised fan experiences The Olympic Games are more than just sporting events – it's a global phenomenon that attracts the attention of billions of people worldwide, giving companies the unique opportunity to engage with an avid and diverse audience..........Read More... More News From India » Telia tops Q2 core profit forecast as ad sales recover » Paris Olympics marketing blitz powered by female athletes Source: ET Brand Equity » Government Wants BCCI to Stop Showing Tobacco Ads at Cricket Stadiums: Report » This Interactive Airport Advertisement Will Make You Say 'Touchwood' Source: News18 » Joe Biden campaign to resume advertising this week after Trump shooting » Preventing misleading claims: Ads for diabetes, oncology drugs may need approval Source: ET » Netflix's efforts to grow ad tier in focus as subscriber growth slows Source: Indian Express » BrandWagon Explainer: Understanding CTV advertising and its scope in the Indian market Source: FE » Saif Ali Khan and Sara Ali Khan's Dubai adventure unveiled in new Ad campaign Source: TOI » Taboola signs advertising agreement with Apple, shares surge by 11% Source: BS » Direct-selling firm fined ₹10 lakh as govt cracks down on misleading ads Source: Live Mint » Investment Giant BlackRock Pulls Ad Featuring Trump Rally Shooter Source: NDTV More National News » Lifting the lid on STōK Cold Brew Coffee's & Hershey's winning advertising strategies » Whimsical Apple film shot on iPhone celebrates Latin American culture Source: The Drum » Media Briefing: Publishers reflect on ad revenue midway through 2024 » Teads is exploring sale options as M&A in ad tech heats up Source: Digiday » Peter Naylor is Latest Senior Ad-Sales Executive to Exit Netflix Source: Variety » PhRMA doubles down on pricing attack, targeting shared ownership of insurers and PBMs in new ad Source: Fierce Pharma » Measuring Advertising Attentiveness; A Conversation With Bill Harvey Source: Forbes » Google accused of misleading consumers to grab more data for ads Source: Tech Crunch » Democrats pull Biden campaign ads after Trump rally shooting Source: The Guardian » BlackRock Removes Ad From 2022 That Included Images of Trump Gunman Source: NY Times » CNN's Jake Tapper calls for RFK Jr. ad to be taken down Source: The Hill To ensure delivery directly to your inbox, please add adlinx@indiantelevision.in to your address book today.