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16 January 2024 Volume 17 Issue No:96
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MAM | Marketing
India celebrates National Startup Day 2024
In a world that is increasingly driven by innovation and technology, startups play a pivotal role in shaping the future. Recognizing the importance of fostering entrepreneurship and supporting the growth of innovative ventures, India celebrates National Startup Day in 2024.
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MAM | Marketing
Never underestimate the significance of creativity - Gaurav Kaushik
Currently, consumer-driven marketing campaigns take further escalation by different paths of automation and creativity. No more exceptions are using only organic strategy to build a brand successfully.
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MAM | Media And Advertising

Madison Media strengthens its leadership by appointing Puja Rai as chief strategy officer
Madison Media, a unit of Madison World is delighted to announce the appointment of Puja Rai as their chief strategy officer. She will be based in the agency's Mumbai office and will report to Vikram Sakhuja, Partner and Group CEO, Madison Media & OOH.
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MAM | Media And Advertising

IAA and AFAA announce 14 Olive Crown Awards
The India Chapter of the International Advertising Association (IAA) along with the Asian Federation of Advertising Associations (AFAA) announced the 14 edition of the widely acclaimed Olive Crown Awards.
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MAM | Marketing

Danone India Announces the launch of AptaGrow
Danone India, with its mission 'to bring health through food to as many people as possible, has taken a significant leap in strengthening its toddler nutrition range with the national launch of AptaGrow.
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Press Releases
» Cricket Betting Sites: Top Sites in India
» PVR responds to disgruntled customer's complaint with F&B schemes
» The Intersection of Virtual Reality and Tourism: Redefining Travel Experiences
» Expansion of Oxford Business College Sparks Job Growth with 150 Lecturer Roles
More News From Indian Television
Nissan appoints Saurabh Vatsa as deputy managing director
Nissan Motor India (NMIPL) has announced the appointment of Saurabh Vatsa as deputy managing director effective 15 January. Saurabh will report to managing director Rakesh Srivastava...........Read More...
TAM report: BFSI TV ad volume surge 34 per cent YoY in Jul-Sept'23
TAM AdEx India has released a quarterly advertising report on the BFSI sector for Jul-Sept'23. TV: Ad volumes in the BFSI sector witnessed de-growth during both periods; Apr-Jun'23 and Jul-Sept'23 of 43 per cent...........Read More...
Habuild creates Guinness world record by bringing together 2, 46,252 people for Yoga without quitting
Owing to the rising enthusiasm to make fitness a priority in the New Year, Nagpur-based startup, Habuild, witnessed yet another feat on Friday, 12 January 2024.............Read More...
More News From India
» Fox News drops MyPillow ads, says Mike Lindell owes money
» RuPay Prime Volleyball League onboards Hrithik Roshan as brand ambassador for Season 3
Source: Financial Express
» Apple shuts AI team that heard Siri-user conversations
» Data brokers know everything about you: what FTC case against ad tech giant Koch Kochava reveals
Source: ET Brandequity
» Like YouTube videos, work a few hours for money: How to identify Work From Home scams
» YouTube's war against ad-blockers continues as it expands site slowdowns
Source: Indian Express
» Disney Star, Viacom18 to fight it out on IPL ad pitch amid merger talks
Source: ET
» Artificial intelligence to be a catalyst for increased ad revenues: Martin Sorrell
Source: CNBCTV18
» Digital Doppelgangers: How AI influencers in India are revolutionising creator marketing
Source : India Today
» Salil Ankola may exit committee as BCCI floats advertisement for national selector post
Source: TOI
» Indian media landscape set for a shake-up, with or without M&As
Source: Live Mint
» Govt draft guidelines to bar misleading ads by coaching institutes
Source: BS
More National News
» How ad platforms are revolutionizing the way your favorite restaurants do business
» Cadbury shares how it reworked 'timeless' ad to celebrate 200th year
Source: The Drum
» U.K. Broadcaster Channel 4 Plans Layoffs Amid Advertising Slump
» NBCU Bets on Rising Demand for Ad Deals Based on Consumer Niches, Rather Than Broader Crowds
Source: Variety
» AbbVie makes a clean sweep with Skyrizi and Rinvoq as top TV drug ad spender in 2023
Source: Fierce Pharma
» As editor exits, can Mirror and owner Reach survive ad crisis?
Source: The Guardian
» GOP slams 'Sanctuary' Tom Suozzi with six-figure ads in bid to keep expelled George Santos' seat
Source: NY Post
» Lake hits Gallego, Sinema over immigration in first TV ad for Arizona Senate race
Source: The Hill
» Six Questions For Patrick Béhar, Kantar Media Global CEO
Source: Forbes
» Negative, Defensive and Dark: The Final Ads of the Iowa Campaign
Source: NY Times
» CES Briefing: Publisher sales teams head to CES to get a 'vibe check' on the 2024 ad market
Source: Digiday
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