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26 February 2024 Volume 17 Issue No:24
MAM | Marketing
"I've always found it fascinating to consider a creative that is based on consumer insight": Rishi Sharma
In today's ever-evolving marketing landscape, Rishi Sharma stands as a seasoned chief marketing officer with a diverse background in managing brands across various sectors and business trajectories.

MAM | Digital

Air India launches new inflight safety video
Air India, India's leading global airline, has unveiled 'Safety Mudras', the airline's new inflight safety video that seamlessly blends safety instructions with the kaleidoscope of India's vibrant culture.

MAM | Marketing

Agency M unveils the ITCH Summit
Agency M, renowned for its pioneering efforts in branding Made in India SMEs, is thrilled to announce The ITCH Summit – a platform designed to ignite inspiration through tales of triumph.

MAM | Media And Advertising

ITC Sunfeast Baked Creations named official gourmet food partner for RCB Women's T20 League 2024
ITC Sunfeast Baked Creations has announced its partnership with Royal Challengers Bangalore (RCB) as the official gourmet food partner for the Women's T20 League 2024.

MAM | Marketing

TAM AdEx: Rewinding 2023 for advertising in music genre
TAM AdEx India has released a report on television medium – reminiscing 2023 for advertising in music genre. Trends: Ad volumes/channel in music genre: 46 per cent rise in 2023 compared to 2019.
Press Releases
» Cricket Betting Sites: Top Sites in India
» PVR responds to disgruntled customer's complaint with F&B schemes
» The Intersection of Virtual Reality and Tourism: Redefining Travel Experiences
» Expansion of Oxford Business College Sparks Job Growth with 150 Lecturer Roles
More News From Indian Television
Privacy-first marketing: Adapting to new data regulations in B2B
Adapting to evolving regulations and user expectations in the digital economy is an ongoing challenge for B2B businesses...........Read More...
Clix Capital salutes Indian MSMEs determination with Jazba campaign
Clix Capital, one of India's fastest-growing new-age NBFCs, has announced the launch of a new campaign 'Har Jazbe Ke Liye'........Read More...
The human touch in an AI-powered world: Finding balance in influencer marketing
In the ever-evolving landscape of influencer marketing, where bytes and pixels dominate the scene, one might think that the organic essence of human touch is on the brink of getting lost in translation...........Read More...
More News From India
» Unleashing the magic, how authenticity transforms social media advertising
» BrandWagon AdTalk with Perfetti's Gunjan Khetan
Source: Financial Express
» Pine Labs draws ire over digital ad targeting Paytm
» Sara Ali Khan urges pet parents to "read the back of the pack"
Source: ET Brandequity
» Gurgaon RERA fines project developer over 'misleading' advertisement
» Bombay High Court: No one can use public spaces for personal gains, advertisements
Source: Indian Express
» Celebrities Piers Morgan and Oprah Winfrey victims of "deepfake" scandal in controversial influencer ads
Source: TOI
» Mankind counters objections raised by chemists body on supplement ad
Source: ET
» Virat Kohli Deepfake Alert! Beware Of The New Viral Betting App Ad
Source: News18
» Indian advertisers to adopt a new consumer classification system
Source: Live Mint
» Adult star Johnny Sins shares experience of shooting viral ad with Ranveer Singh
Source: India Today
» Walmart to acquire smart TV maker Vizio for $2.3 billion to boost its advertising business
Source: CNBC TV18
More National News
» To Convince Consumers Ads Are Valuable, First Take Them Away
» DE&I And Sustainability Strategies For The Ad Tech Industry
Source: Forbes
» Soiled briefs: your parody ad won't make a mark, here's the fix
» Ad of the Day: Racial stereotypes and bias laid bare in shocking OOH campaign
Source: The Drum
» California Gov. Gavin Newsom's super PAC launches TV ad targeting GOP on abortion
Source: NBC News
» Newsom launches abortion ads in Republican states to fight 'war on women'
Source: The Guardian
» Walmart to buy TV maker Vizio for $2.3 billion in move to grow its ad business
Source: CNBC
» Walmart's $2.3 billion purchase of TV maker Vizio isn't about TV sales, it's about advertising
Source: Fortune
» Survey: Streaming Ad Tiers Prompt 36% to Upgrade Services
Source: TV Technology
» Walmart is buying TV maker Vizio in play for ad business
Source: The Hill
» Walmart to buy TV maker Vizio for $2.3 billion to expand advertising
Source: Washington Post
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