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19 April 2024 Volume 17 Issue No:60
MAM | Marketing
"OEM ecosystem advertising helps reach scale and find new audiences efficiently & confidently": Ashwin Shekhar
In the ever-evolving landscape of mobile advertising and app monetisation, AVOW is at the forefront, pioneering innovative strategies to maximize client outcomes.

MAM | Marketing

Navigating the risks of electric vehicle startups
The electric vehicle (EV) transition is well under its way in India. As our urban centers swell and environmental concerns grow, the attraction of EVs only increases. Yet, for startups in this promising industry.

MAM | Media and Advertising

Chetan Bhagat collaborates with Henry Harvin for Viral ad campaign
Henry Harvin Writing Academy, an ed-tech platform dedicated to upskilling and reskilling programs for young professionals has collaborated with best-selling author and thought leader Chetan Bhagat for its latest ad campaign titled "Viral Kar Dunga Teri ****** Ki Reel".

MAM | Marketing sends Instagram comment section strangers to IPL match
In a twist worthy of the most thrilling T20 games, a self proclaimed cricketing fan and lover boy, Parth (@parthmadrid), has scored big time in the comment section of!.

MAM | Media and Advertising

Sriparna Tikekar joins 4AM Worldwide as chief creative officer
4AM Worldwide, a digital-first, integrated brand solutions agency has announced the appointment of Sriparna Tikekar as its chief creative officer.
Press Releases
» Cricket Betting Sites: Top Sites in India
» PVR responds to disgruntled customer's complaint with F&B schemes
» The Intersection of Virtual Reality and Tourism: Redefining Travel Experiences
» Expansion of Oxford Business College Sparks Job Growth with 150 Lecturer Roles
More News From Indian Television
Unlocking net worth with the potential of pre-IPO investments
Do you know that you can invest in some of the most promising and profitable companies in India before they go public? Yes, this is possible through Investing in pre-IPO shares...........Read More...
Learning the art of online outreach your companion to effective digital marketing
In a period defined by rapid-fire technological advancements and ever-evolving digital platforms, learning the art of online outreach has come an imperative skill for individualities, businesses, and brands.........Read More...
BEI Confluence Board, Abhishek Gupta is elevated to joint managing director
BEI Confluence, one of the independent 360 agencies in India, has announced the elevation of Abhishek Gupta who has been leading the BEI Confluence business operations as Dy........Read More...
More News From India
» Meta, others should give users free option without targeted ads, EU privacy watchdog says
» Netflix's Ad Vitam: Check out exciting update about action thriller's filming
Source: ET
» YouTube issues warning against ad-blocking apps; encourages users to opt for Premium
» Netflix subscriber growth in focus as gains from password-sharing crackdown seen easing
Source: Financial Express
» Omnicom beats quarterly profit on strong ad spending
» Packaged commodity ads must mention quantity info: Metrology Dept
Source: ET Brandequity
» Navya Nanda REACTS to rumoured boyfriend Siddhant Chaturvedi's sizzling new ad with Alia Bhatt
Source: TOI
» Meta Should Give Users Free Option Without Targeted Ads: EU Privacy Watchdog
Source: News18
» Hugging Trees For ₹ 1,500? Ad By Bengaluru Company Shocks Internet
Source: NDTV
» Five candidates in Puducherry get Rs 2 lakh fine for posting ads on social media without MCMC clearance
Source: New Indian Express
» Greater Chennai Corporation removes over 97,700 unauthorised poll advertisements
Source: The Hindu
More National News
» Truth flows from the hearts of moms in Traditional Medicinals' Mother's Milk Tea ad
» How Ford's new global CMO plans to 'break through the clutter' in her debut ad campaign
Source: The Drum
» Q1 ad rundown: there's cautious optimism amid impending changes
» Meta advertisers are adrift in adversity as bug-filled problems persist
Source: Digiday
» How GenAI Is Poised To Disrupt $30 Billion CTV Advertising Industry
» Programmatic Ads And The Death Of Cookies: What Marketers Need To Know
Source: Forbes
» Biden to Run Ads Across Pennsylvania Attacking Trump on the Economy
Source: NY Times
» 'Really upsetting': Grenfell Tower edited out of TV advert
Source: The guardian
» Two Ana de Armas Fans Settle False Advertising Lawsuit Over 'Yesterday' Trailer
Source: Variety
» YouTube's ad blocker crackdown now includes third-party apps
Source: The Verge
» Mali's junta bans the media from reporting on political activities in a deepening crackdown
Source: ABC News
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