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13 December 2023 Volume 17 Issue No:74
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Specials | Year Enders
Movers & shakers of advertising in 2023
The year 2023 witnessed a significant upliftment for all industries, and advertising experienced noteworthy changes on the people movements' front. Indiantelevision.com observed it as a year of churn for the advertising industry.
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Specials | Year Enders
AI is at the heart of our strategy now and for the foreseeable future: Finvasia's Sarvjeet Virk
2023 has been a year of growth and many firsts for us at Shoonya. We have achieved several milestones including making it to the top 30 brokers in India.
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MAM | Marketing

Socio-economic brands: A competitive advantage for businesses in the 21st century
In an age where consumers are increasingly conscious of the world around them, businesses are redefining success beyond profitability. Enter socio-economic brands-entities that embrace a dual commitment to both economic and societal progress.
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MAM | Media And Advertising

Virtue Worldwide appoints Ayushi Saria as associate creative director
Virtue Worldwide, the agency powered by VICE Media Group, has appointed Ayushi Saria as associate creative director. This strategic move emphasizes Virtue India's focus on bolstering their creative leadership with future-focused and culture-forward talent.
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MAM | Marketing

Nourish You acquires One Good
Nourish You, India's pioneering superfood brand announces the 100% acquisition of leading vegan dairy brand, One Good, in a landmark moment in India's burgeoning plant-based foods ecosystem.
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Press Releases
» Cricket Betting Sites: Top Sites in India
» PVR responds to disgruntled customer's complaint with F&B schemes
» The Intersection of Virtual Reality and Tourism: Redefining Travel Experiences
» Expansion of Oxford Business College Sparks Job Growth with 150 Lecturer Roles
More News From Indian Television
5W1H uses drone and CGI videos for the launch of SHOTT's latest outlet in Pune
5W1H, a creative and media advertising agency, has recently launched the marketing campaign for Shott's newest outlet in Pune, Koregaon Park.............Read More...
Synology showcased enterprise data solutions at Synology Solution Day 2023 in Mumbai
Synology, a NAS company recently concluded its anticipated Synology Solution Day 2023 at ITC Maratha in Mumbai. The event held on 6 December provided a platform for IT professionals...........Read More...
Teamwork Communications Group celebrates a milestone in communication and PR
Teamwork Communications Group, on 12 December, celebrates its 14th anniversary, commemorating the foundation of the leading public relations agency...........Read More...
More News From India
» Tata Play introduces Addressable Ads for linear television
» miniTV's big impact: Amazon's unique move in the world of free streaming
Source: ET Brand Equity
» Squid Game's Lee Jung-jae raises Korean AI advertising stock by 69%
» Influencer education: Bridging the gap in understanding ASCI guidelines
Source: Financial Express
» Tata Play to introduce targeted advertisements on linear TV
Source: Live Mint
» RBI cautions against misleading advertisements on loan waiver offers
Source: BS
» As tourism brand ambassador, Sourav Ganguly urges Tripura govt to promote cricket also
Source: Indian Express
» Italy, France, Germany call for ad hoc EU sanctions on Hamas
Source: Reuters
» Conspiracy theorist Alex Jones's X account restored after Elon Musk holds poll
Source: India Today
More National News
» Why the ad industry still isn't ready for Google to remove third-party cookies in Chrome
» A History of Ad Tech Chapter 2: The Ad Net's Golden Age
Source: Digiday
» Elon Musk restores X account of Alex Jones, right-wing conspiracy theorist banned for abusive behavior
Source: CBS News
» Milk Consumption Is Down. Celebrity-Backed Ads Won't Change That.
Source: Forbes
» Know Your Audience: The Value Of Tailored Advertising Models
Source: TV News Check
» Morality v hypocrisy: Where does adland draw the line?
Source: The Drum
» PC opposition leader critical of Liberals for advertising successes during cost-of-living crisis
Source: CBC
» Trump camp outpacing 2024 rivals in attack ads as DeSantis, Haley turn on each other
Source: NY Post
» LeBron James wins in-season tournament MVP; 'no jealousy' from AD
Source: ABC News
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