Click here to View in Browser
7 April 2020 Volume 10 Issue No:42
  MAM | Media And Advertising  
  Business Ad Usual! Ogilvy's homemade experiment during lockdown  
  The ongoing 21-day lockdown in the wake of n-COVID19 in the country has posed unprecedented challenges for the ad world. With entire companies forced to work from home and shoots halted, it has become quite difficult to conceive new video campaigns, at a time when content consumption is at a record-high.  
  Read More...  
  MAM | Marketing  
  Havas Group India appoints Neeraj Bassi as chief strategy officer  
  Havas Group India has further strengthened its leadership team with the appointment of Neeraj Bassi as the chief strategy officer, effective immediately. This is in sync with Havas Group's aggressive growth strategy and its mission to create meaningful work for its clients.  
  Read More...  
  MAM | Marketing  
  Goafest Abby Awards 2020 deferred to next year due to COVID-19  
  The advertising agencies association of India (AAAI) and the advertising club had earlier announced the postponement of Goafest 2020, and today they announced that even Abby Awards 2020 will be deferred for the year. This is inevitably necessary in the face of the prevailing global and national crisis.  
  Read More...  
  MAM | Marketing  
  Panasonic India's digital campaign crosses 100 million views on YouTube  
  Panasonic India's latest digital campaign for its newly launched IoT (Internet of Things) and AI (Artificial Intelligence)-enabled platform, 'Miraie for Connected Living', has garnered more than 100 million views on YouTube.  
  Read More...  
  MAM | Marketing  
  Use 21-day lockdown to quit smoking, says Nicotex  
  Nicotex, the leading brand in the smoking cessation category by Cipla Health Ltd has introduced a '21 Days to Quit Smoking Challenge' exhorting smokers to quit smoking.  
  Read More...  
Press Releases
» Viviana Mall live streams music performance
» In a bid to help the underprivileged & frontline workers, GOQii launches 'Health Quiz Karona'
» 'World from Home' with Koffee with Karan Binges 12 hours a Day only on Star World
» On the eve of World's Health Day, IPRS CreativeShala to host a LIVE session on Coping with anxiety and creative block!
More News From Indian Television
Sony Pictures Networks pledges Rs 100 million to film, TV daily wage earners
Sony Pictures Networks India (SPN) will contribute Rs 100 million to support daily wage workers in the media and entertainment industry, in response to the nationwide lockdown to contain the widespread impact of the COVID-19 pandemic......................................... Read More...
MX Player inks content deal with Paramount Pictures, Sony Pictures Television India
MX Player, a home-grown OTT platform, has inked a content deal with international studios like Paramount Pictures and Sony Pictures Television India, becoming the first platform to do so. ....................................... Read More...
9X Jalwa now available on DD Free Dish
9X Media's all-time hits Bollywood music channel 9X Jalwa is now also available on India's only free direct-to-home service DD Free Dish. 9X Jalwa can be viewed on DD Free Dish at LCN #64..................................... Read More...
More News From India
»   Advertising industry mourns the loss of God's good man, Goutam Rakshit
»   ZEE5 Global launches Bollywood movies in Arabic for Middle East audiences
    Source: ET Brandequity
»   Match Media appoints MediaDonuts as marketing and ad sales partner
    Source: Financial Express
»   Amul dials up nostalgia, brings back TV ads from Ramayana, Mahabharat era. Can you spot Neerja Bhanot?
    Source: Hindustan Times
»   Akshay Kumar is back for RR Kabel's newest campaign #serialkiller
    Source: Live Mint
»   Covid-19 crisis: Media industry urges government to clear advertising dues
    Source: ET
»   Roku launches ad-funded streaming channel in 'stay-at-home' Britain
    Source: Reuters
»   Zelda and F Scott Fitzgerald's literary honeymoon to be celebrated by fans
    Source: Indian Express
»   How COVID-19 outbreak has impacted media and advertising industry
    Source: CNBCTV18
»   Kalyan Jewellers launches 'Goldsmith Relief Fund' with Amitabh Bachchan
    Source: Business Today
More National News
»   NBCUniversal Is Reducing Commercials As Advertisers Scale Back And Shift Messaging; Hello, Family Movie Night With Limited Ads
    Source: Deadline
»   Democrats release Spanish-language attack ad for California special election
    Source: The Hill
»   Roku's free ad-supported streaming service is coming to the UK
    Source: The Verge
»   Quibi could score as TV ad budgets shift toward digital
    Source: Fierce Video
»   Ad Sales Execs Taking Crisis a Day At a Time
    Source: Multichannel
»   Democratic Committee Plans $22 Million in YouTube Ads This Fall
    Source: NY Times
»   Snap reports usage boost from Covid-19 with increased ad engagement
    Source: The Drum
»   Pelosi-aligned super PAC books $51M in fall ads
    Source: Politico
»   Digiday Research: 73% of ad buyers have clients 'pausing' spending
    Source: Digiday
To ensure delivery directly to your inbox, please add to your address book today.